Insights

Best AI Marketing Tools In 2023

When you look around, AI tools dominate the market more than ever by tapping into their way with almost all startups and businesses. Digital transformation and fast pace in technology are the most desirable factors a business look into. Digital marketing is the new normal when it comes to buzzing a brand name online. If you are a digital marketing service provider, you may wonder which are the best AI marketing tools to save time and get the best out of your marketing efforts. AI marketing tools can provide many benefits, from accomplishing complex customer relationships to replying and pledging dynamic consumer communications. 

Importance of AI tools for digital marketing

It is very difficult to gain consumer & consumer loyalty because of greater competition but each company needs a huge market for their products & services. With the help of AI tools for digital marketing, you can enhance sales and profit to survive as well as control the market. 

Top AI marketing tools

AI marketing tools are platforms or software intended to help you promote your business online effortlessly as these tools make automated decisions for you. The marketing strategy is created always ahead of the buyer’s buying pattern. With the help of the best AI marketing tools for digital marketing, you can communicate the message more clearly resulting in assured success.

Hoppycopy

About

Hoppycopy is one of the powerful AI tools for digital marketing that is primarily used for email copywriting but the tool offers more than just copy. Email marketers love the way Hoppycopy create content that resonates with your target and needs. You can access the platform from any device. Hoppycopy is available in three plans offering a 7-day free trial. 

Best AI Marketing Tools In 2023

Key Features 

  • Word constraints differ in each plan
  • Supports 50+ AI-enabled email templates & more than 35 languages
  • Performance and review monitoring comprising tracking of new brands as well as weekly and monthly alerts.
  • 24*7 live video support

Pricing

The pricing for Hoppycopy is available monthly as well as yearly. You can buy and bag its stunning features by choosing from the three plans mentioned below. 

  • Starter Plan – $23 per month
  • Pro Plan  – $39 per month
  • Pro+ – $79 per month

Link: https://www.hoppycopy.co/

Vidiq

About

Increased YouTube views and higher engagement can be bagged using the spectacular features of Vidiq, one of the best AI marketing tools. It customises strategies that work for your channel and the plans can be selected as per requirement. You will get continuous insights and inspiration to grow as well as nurture your YouTube channel. 

Key Features

  • Get sources and new inspirations
  • Max Group coaching for subscribers
  • Keywords research tool
  • Competitor analysis
  • Channel auditing and monitoring

Pricing

Vidiq is listed as one of the top AI tools for digital marketing and is available in four plans namely basic, Pro, Boost and Max. The basic plan is free of cost and for the rest, pricing is available monthly.

  • Pro starting at $7.50 per month
  • Boost starting at $39 per month
  • Max  starting at $79 per month

Link: https://vidiq.com/

Adcreativeai

About

Publicizing business online using social media is easier with Adcreativeai as it saves time while creating AI-enabled ad creatives. It is used by millions of businesses to increase conversion rates as well as CTRs. Like Hoppycopy it offers a 7-day free trial. One of the interesting benefits of Adcreativeai is that it produces creatives based on recent market trends. 

Key Features

  • Customised, conversion-focused creatives in minutes
  • Creates catchy and converting headlines and texts
  • Data-backed, selling creatives for your social media
  • Creative insights from ad creatives to sort out the best ads

Pricing

Starter, best seller, new and scale-up are the specific plans offered and the pricing differs accordingly. The monthly price of each plan is listed below. 

  • Starter Plan – $29
  • Premium Plan – $59
  • Ultimate Plan – $99
  • Scale-up Plan – $149

Link: https://www.adcreative.ai/

Personalize

About

Personalize, an AI tool lets your business formulate the best products and services by getting insights into what truly matters to your target. It offers a free trial lasting 30 days and a demo upon request. Being a business owner, you need to get a bespoke analysis of how a customer thinks of your product. The AI-based marketing tool helps you gain product insights as well as revenue from existing databases. 

Key Features

  • Add on marketing service upon request
  • Personalization and recommendations
  • Fully integrated with existing CRM or software
  • Target unique interests by sending dynamic campaigns

Pricing

Personalize plans are available in Premium, Plus and Light plans and their pricing slightly varies from basic to advanced plans.

  • Premium Plan – $219
  • Plus Plan – $119
  • Light Plan – $69

Link: https://ai.human.marketing/personalize/

Brand24

About

Brand24 is one of the top AI tools for marketing that reign in the market today. It is an award-winning app that helps you track & engage people talking about your company. Thousands of brands of all sizes such as Intel, IKEA, H&M, GlaxoSmithKline, and Carlsberg use Brand24 to identify and analyze online conversations about their brands, products and competitors.

Best AI Marketing Tools In 2023

Key Features

  • Mentions feed
  • Marketing Analytics
  • Sentiment Analysis
  • Data exporting and filtering
  • Disussion Volume Chart

Pricing

Brand24 regarded as one of the best AI tools for digital marketing has four plans to choose from and the pricing varies from one another.  

  • Individual – Plan – $49
  • Team  Plan – $129
  • Pro  Plan – $178
  • Enterprise  Plan – $348

Link: https://brand24.com/

MarketMuse

About

Content planning and creation along with optimization can be skyrocketed with this AI marketing tool.  MarketMuse bagged a top place in the best AI tools for digital marketing as it identifies content quality issues on your site while building blueprints that show you exactly how to write to cover a topic comprehensively. E-commerce businesses and other businesses make use of Marketmuse. 

Key Features

  • Competitive content analysis
  • Keyword research and planning
  • Content Analysis

Pricing

Marketmuse is free for single users. The standard plan costs $ 149 per month and the premium plan’s pricing is customised.

Link: https://www.marketmuse.com/

Pharsee

About

Phrasee delivers content AI for enterprise marketers. It uses AI for testing, creating, optimizing and scaling content for diverse businesses starting from startups to big ones. The tool guarantees  100% brand compliance. The best-performing messages can be filtered across different channels such as SMS, email and web applications. Real-time testing and optimization are the best features. 

Key Features

  • Performance optimized alerts
  • Insights to get customer understanding
  • AI content integration into the existing system

Pricing

Their official website doesn’t list a dedicated pricing plan however, you can book a demo session by contacting them to know more about their services and other features.
Link: https://phrasee.co/platform/#

Sprout Social

About

Sprout Social is considered one of the best AI tools in marketing in social media management and analytics software. Sprout’s unified platform puts powerful social data into the hands of more than 34,000 brands so they can make strategic decisions that drive business growth and innovation. It has a full suite of social media management solutions. 

Best AI Marketing Tools In 2023

Key Features

  • Comprehensive publishing and engagement functionality
  • 24*7 customer care
  • Rich social data analytics
  • Get the latest updates and actionable insights
  • Unified social box to monitor engagement efforts

Pricing

  • Standard: $249 per month
  • Professional: $399 per month
  • Advanced: $499 per month
  • Enterprise: Customised Plan

Link: https://sproutsocial.com/

Smartwriterai

About

Smartwriterai is one of the top AI digital marketing tools that help companies to create personalized email outreach using AI. Automate hours of research, quick personalized emails and higher conversion rates are some of the peculiarities of Smartwriterai. 

Best AI Marketing Tools In 2023

Key Features

  • Personalized cold email outreach
  • LinkedIn chrome extension
  • Deep enrichment
  • Personalised LinkedIn Outreach
  • Automated SEO backlink Outreach

Pricing

  • Basic Plan – $89 per month
  • Popular Plan – $124 per month
  • Pro Plan – $299 per month

Link: https://www.smartwriter.ai/

Growthbar

About

Growthbar is a one-of-a-kind AI marketing tool that is SEO-friendly and helps businesses to outperform competitors in many ways. The platform generates content within a flick of time and the rank-tracking dashboard helps in content generation. They have a chrome extension and it is very helpful. 

Best AI Marketing Tools In 2023

Key Features

  • SEO insights in simple, intuitive dashboards.
  • On-page SEO audit tool
  • Competitor research
  • Keyword research

Pricing 

  • Standard $29 per month
  • Pro $79 per month
  • Agency $129 per month

Link: https://www.growthbarseo.com/

Wrapping up

For more than a decade, artificial intelligence techniques have served as critical building blocks for cutting-edge business solutions. The best AI marketing tools in particular have helped numerous digital marketing companies to solve pressing marketing problems-everything from scheduling to content marketing. AI improves your digital marketing team’s productivity like never before. Not only the digital marketing teams, anyone who runs a business can be benefited from AI marketing tools. 

For more such blogs, Connect with GTECH.

sunilk@gtechme.com

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