Do These 10 Easy Tricks And Enhance Your Website’s User Experience [UX]

A mere website cannot fulfill the requisites of potential customers and you need to provide a wholesome user experience for the end-user. User-friendliness matters because lack of it results in losing potential customers. From time to time, you need to analyze website user experience issues and address them with these tips to improve website’s UX. In this blog, you will recognize tricks to improve website UX and how to improve user experience by understanding the principles of creative design.

Do you need to incorporate UX?

Yes. You must know tricks to improve website UX because varied customers have different needs and your website must be cool for everyone. It brings forth high traffic, increased conversions and sales. Overall positive user experience is good for your business as it provides marketing and material benefits in the long run. 

Tips to Improve websites UX

Including the following tips to improve websites UX will certainly enhance user experience. So, the final result would be a website that is appealing to the eyes as well as user-friendly in terms of functionality. 

Include plenty of empty space – Your website will display several attributes such as design, layout, images, videos and text. All these need to be displayed in a way that feels organized and intuitive for the reader. To achieve this, you can use lots of whitespace. When you embrace whitespace as one of the best tips to improve a website’s UX, it always works wonders. Google, Apple, DropBox and Harvard Art Museums are websites that use whitespace. 

• It ship-shapes entire page view
• It promotes readability
• It promotes digestibility
• It increases dwell time
• It prompts customers to take CTAs

Page loading speed – Do you wonder how to improve user experience with page loading speed? I can explain. Google’s ranking algorithm takes into account page loading speed and 2.5 seconds is the best time you can set for. When your page is easily accessible, people are likely to stay there to explore more, taking time to know your brand as it is. A slow bounce rate indicates a good user experience. Zillow, Wikipedia, eBay, Duckduckgo and Weather.com provide a fast-loading page experience for readers. Many tools can be used to find out the current page loading speed and you can start work on it. 

Laws of UX – To build a strong user experience, you need to follow the laws of UX I.e. the industry standards. Various kinds of laws apply and you can use any of them or combine one or two laws to come up with an efficient and engaging user experience. The common base ground of these laws is human behavior and intelligence. 

• Fitt’s Law
• Jakob’s Law
• Hick’s law
• The Law of Proximity
• Miller’s Law
• Law of conservation of complexity
• Pareto principles

Doom 404 pages – How to improve website UX? Eliminate 440 errors from your website at any cost.  Search engines as well as real users find it difficult to get 440 error pages when a link gets activated. With these issues, you might lose potential customers along the way. 

CTAs that are context-relevant – Imagine a prospect just visited your home page, landed on one of the service pages and now wants to purchase it. But there is no relevant Call to action added to complete the action. It is a pity that you lost a customer like that! Therefore, a crystal clear and context-based call to action is a must-have requirement. Looking at Netflix and Evernote, you can study how to improve user experience.

Listicles and bullets – You will not likely read a whole page that contains information in whole paragraphs. Yes, the content is superb but it is a strain on your brain to grasp everything there. That is why the use of bullet points and listicles became one of the prominent tactics of blogs elucidating how to improve user experience. You cannot avoid this and experience a good user experience whatever changes you make on the website. 

1. Images – Images retain the interest of your reader like nothing else. Cluttering images everywhere on your web page is not your goal but using them in a meaningful way. Use high-quality images backed by alt text, that explains content on a page even if the image is not shown for several reasons contributing to the ultimate user experience. Another tactic here is to use your own images if possible to stand out from the commodity crowd. So you got the spark on how to improve website UX with images.

2. Videos – Short, concise and anime videos always work if your website tries to convey brand experiences. Videos capture attention and deliver your key message clearly and meticulous concepts can be conveyed easily. Besides, it is an entertaining way to inform your target about anything. Long videos will not work, always aim for a video length of less than 2 minutes. You can include explainer videos, service page videos as well as testimonial videos.

3. Headings matter – When you think of how to improve UX of website, consider spending time to come up with great headings not average. You need to create the best yet apt headings to hook the reader. Online everyone is skimming and headlines attract customers before anything. On the other hand, search engines also love concise and to-the-point headlines whether it is a blogpost or landing page.

4. Design consistency is a must – All your web pages must showcase design and layout in the same fashion not so aloof from one another. If pages have drastic changes in design, font and font size, the reader will be perplexed.  Instead as part of your efforts on how to improve user experience on website, you can follow the same page color, design, font size, font, images and spacing. For instance, KlientBoost provides consistent web design on every page.

5. Mobile first mindset helps – Smartphones and tablets are small screens and most of the prospects access websites from mobile screens; making website optimization for mobile a must-have. Having a responsive web design is crucial to get more eyeballs. All your content, headlines and images need to be fitted proportionately while accessing from a mobile screen. To do this, you can opt for responsive web design.

Website usability and website user experience are interconnected and key measures of website quality. Your website can also have these properties easily with the help of a UI UX design company in Dubai. They understand what makes a good user experience and effortlessly implement attributes to make your website user-friendly.