Insights

GMB Listings For Multiple Locations Without Physical Offices

Multiple location business types exist in our era and you are not an exception. Marketing for the same can be intimidating. Here is where having a GMB profile helps a lot. Google My Business Profile consents users to manage and add multiple locations for their business. Such a thing will certainly contribute to more reach and online visibility. But how can you leverage GMB’s multiple locations GMB profile? Read on to find out. 

best practices for adding a second location on gmb

Why GMB verification for business

Google, the search engine said to be the best option when it comes to searching for something online. If you have your business online, and you did GMB verification then your business’s GMB Profile helps you promote your business online like never before. Its a free tool that lets you have a profound impact on Google search and Google map. It is especially useful for local searches and by just adding the correct business information you can amass GMB multiple locations vivid benefits.

Being a multiple-location businessman, you need a thriving GMB profile for each location to nurture local communities. After all sorts of paid advertisements, GMB profile listing has a positive impact on local businesses as well as searches, following Google My Business SEO tips can enhance your profile’s visibility.

If you have a business but no physical office, you might wonder how to verify GMB without a physical address. Fortunately, there are ways to get verified without receiving a postcard.

Major updates in Google Business Profile

First of all, every product of Google including Google Business Profile gets updated every year to boost its functionality and efficiency. How to set up a second location on GMB can be better understood  by coming across these major updates:

  • Real-time inventory information – For e-commerce and retail business, it is a huge game changer.
  • Website redirection – Google automatically redirects visitors to your website
  • Chat and call history removal – You will have no access to the calls and chats of users but they can contact you through GMB profile. So, you will lose the chance to directly connect with customers.
  • Pets Attribute – In the GMB profile, you can mention if your website is pet-friendly or not.
  • AI Tools – The use of AI tools will help you own a spectacular GMB profile as it can help with writing descriptions and engaging content ideas for posts.
  • Autocomplete address – It utilizes autocomplete from Google Maps.
  • Focus is on visual content – The focus is on visual content such as photos and videos.
  • GMB performance metrics – Impressions, clicks, calls, directions requests, website visits, customer reviews, engagement with posts, search queries leading to your listing, visibility in local searches.

Top ways to use GMB multiple locations in your profile

How to set up a second location on GMB or a third location on GMB might be a throbbing question you have. Here we have collected the best practices you can implement. Local management systems in Google have helped you manage multiple locations for businesses in one login method. To avail of this, you can add all business locations here. 

Publicize every detail bout your business

You might be doing the same business but in different locations. So, you need to fill out as much as information you own about the business in each location. What you can do is individually select each location of the business and fill out the about the business section. Or you may choose the Bulk uploading feature. You may have a doubt “Do I need a different number for multiple location GMB” Actually, you never need a separate phone number. When you update the business about section from time to time, you will get lots of traffic and conversions. 

Use Google posts

To enhance your locate SERP ranking the best way is to use a Goole post on a regular basis. Google Business Profile (GMB) posts are messages that businesses can create to share updates, promote offers, and more. Photos, videos, messages and more can be added as Google posts. For instance, offers on specific products or services.  Just like GMB locations one website is not possible, you need to create Google posts for separate locations. 

Have multiple locations of GMB access

Sometimes navigation is a big problem when it comes to multiple locations. To hinder this, you need to utilize GMB’s location group managing support which allows you to change group ownership for multiple locations. Another way to do this manually using a uniform email across organizations.

Use tools for scheduling GMB posts

Google does not have a system where you can create and manage GMB posts all at once for multiple locations. Therefore, you need to rely on multiple software tools from third parties to ease your scheduling of GMB posts. Post Planner, Hootsuite, OneUp, and Loomly are some of the prominent tools for managing GMB posts.  With the help of these tools, you can create as many as posts possible and manage them in several ways. 

Focus on visual content like photos

High-resolution, professional photos have to be used to promote your local business on GMB to get the desired traffic and SERP rank. Referring to Google’s reference regarding the category of photos helps you create the best ones in each category to publish in the GMB profile. Just like the category of photos, you also need to use videos in a specified size. 

Reviews need response

GMB allows customers to post reviews about your business and their experience with the brand. Reviews appear no matter; some might be positive or negative. Being a thoughtful and considerate brand, you need to be responsive to every piece of review left on your GMB profile and the way you deal with has a profound effect on your SEO efforts. 

With the help of a GMB optimization expert in Dubai, you will understand how to add multiple locations to your GMB profile. The GMB profile continues to leave an increased impact on business for multiple locations in terms of potential customers and your business. Whether you are a conglomerate or startup, you need to connect multiple locations to your GMB profile to get the benefits of this connective world of the internet as well as more local business. After all, you need an online footprint if you are contemplating how to set up a second location on GMB. 

Omkar Khatale Jangam

Recent Posts

Creating Custom Funnels In GA4: A Comprehensive Guide

For many SEO professionals, creating a bespoke funnel in GA4 is a task that might…

2 days ago

Essential SEO Status Codes Every Marketer Should Know

Different HTTP status codes SEO exist in the online world and every SEO practitioner must…

3 days ago

Native Advertising Vs. Display Ads: Making The Right Choice

While online we see a lot of types of ads and the stimuli they leave…

4 days ago

The Ultimate Mobile SEO Checklist For 2025

Search Engine Optimisation or SEO is very important for your business as people are searching…

5 days ago

8 Gray Hat Strategies To Boost Your Search Rankings

Gray hat SEO as the name suggests is neither a black hat nor a white…

1 week ago

How To Use Content Clusters To Drive SEO Performance

SEO or Search Engine Optimization revolves around lots of techniques and tactics that come and…

1 week ago