Top 7 Website Performance Monitoring Metrics [Tools & Best Practices]
Quality and high performance of the website is what we want whether we provide solutions or services. Websites play a key role in retaining customers and ensuring hefty profit margins. SEO professionals and digital marketers have already implemented various metrics to evaluate performance. Evaluation of a website need not be a burdensome task with these top website performance monitoring metrics and tools. In this blog, you will get to know top website performance metrics as well as top website performance monitoring metrics.
Website performance monitoring
Websites once created will not survive in their static form. Even if you provide the best content and layout, it may still lack high performance. After all your website’s performance determines whether people will stay or leave your page to go elsewhere to find similar content. Therefore, to improve the website performance, it is vital to have certain metrics such as uptime, dwell time, logging, page load time and user experience to meet the demands of your prospects.
Top website performance metrics
The list gives you a broader view of key website performance monitoring metrics and the list will continue to evolve.
Bounce rate
Page size
Error rate
Response time
Average session
DNS lookup speed
Top pages
Traffic sources
HTTP requests
Loading speed
First Contentful Paint
Render time
Page views
Average time on each page
Website Performance Monitoring tools
Many websites come and go the one endures needs an evaluation process from time to time. With the help of a digital marketing company in Dubai, you can cross-check your website quality and performance. They recognize key tools and metrics that suit your business to get the best results. Remember, the performance of your website depends on some measurable metrics and these metrics attract more eyeballs and get more business. Using any website performance metric tool’s aim is to provide the utmost digital experience for end users.
OpenObserve – OpenObserve is one of the top website performance monitoring tools we can say. It is a paid tool and comes with several features such as easy logging, automated compliance and scalability as your website grows.
Features:
You can easily monitor uptime
You can track performance
You can experience elevated user experience
You can have real user monitoring
You will get long-term metric storage
It provides distributed tracing
It has advanced embedded GUI
Pingdom – Pingdom is known for its website speed test and is used for overall website monitoring. It monitors all the aspects we have covered in metrics and is available to use in a paid format. Your website availability can be easily tracked in real-time. To start it, you only need a snippet of code and add it to your website.
Features:
You can have a Live map
You can track user experience by monitoring
You will know your page load performance
You will receive shareable reports
It provides integration with other tools
Site24X – Site24X boasts itself as one of the simplest website performance monitoring tools that you can ever have. Multi-step synthetic transaction monitoring is a full-fledged solution on the go and it lets you understand where your transaction gets blocked.
Features:
Uptime monitoring every thirty seconds
Flexible pricing plans
Global availability
Bespoke monitoring settings
Meticulous performance data reports
Tailored monitoring support
Instant alerts
Shareable reports
Multi-step synthetic transaction monitoring
Identify errors and slow processes
Newrelic Browser: Newrelic Browser is another powerful tool that you can try. Quality and performance can be tracked and analyzed to take proactive measures. Mercado libre, Chegg, Achievers, Zen HUb and World Kinect employ Newrelic browser. It is also a paid tool and you pay for actual usage. Github, Totyota and Shutterstock use Newrelic service to satisfy their various needs. Just like Pingdom, it only needs a single code to commence.
Features
It tracks applications for performance
It analyses user interactions
It provides many metrics for performance
Single-page allocation monitoring
Actionable insights
It is open source and allows the integration of tools
Datadog Synthetics – Datadog Synthetics monitors user interactions while they affect users in real-time. It is the most exemplary feature of the tool. Samsung, Peloton and hashiCorp use Datadog Synthetics to monitor user interactions on their website. You can avail all the benefits with a premium account. To determine the tool’s authenticity, you can try its free trial.
Features:
Modern monitoring and security features
Front-end monitoring data
It offers real-time user monitoring
It tracks errors on the website
Dynatrace – Dynatrace is a tool to optimize your entire user interactions and it is best suited for cloud-friendly environments. Just like you have heard about KPIs in digital marketing, it also provides many KPIs. It requires a sum of money annually and you can use their free trial to see if it works for you.
Features:
Real-time analysis of user interactions
AI-powered monitoring
Front-end to back-end monitoring
Session replay
Mobile app monitoring
No manual steps involved
It is good for improving page speed with its synthetic monitoring
Uptime Monitoring – Uptime monitoring provides a complete tool for website monitoring. It is a paid tool that comes in different plans. A 14-day free trial and all-day-long monitoring support are the best features.
Features:
Monitor resources both in and outside
Flexible reports
Unified availability monitoring
Private location monitoring
It provides a status page
Application interface monitoring
Real user monitoring
Apart from these 7 website performance tools, you can ask your fellow men and get referrals for other tools. Each day tools are introduced and depending on business needs you can choose any of them.
The Benefits of Website Performance Best Practices
Boost your conversion rates – Nobody stays on your web page if it has a good page experience.
Increase sales and leads – Your website’s content, images and layout must satisfy the needs of the customers.
Increase dwell time –SEO dwell time will increase if your end users find they can do what they want seamlessly while they are on your site.
Increase user experience – If your website meets quality, performance and SEO, it will result in higher satisfaction for the user.
Decreased bounce rate – The bounce rate needs to be reduced as it only affects a site with poor quality and performance indication.