Portfolio

EDGE Group Digital Brochures

01/ Overview

EDGE Group, an advanced technology group based in the UAE, wanted to create digital brochures to showcase their products and services for the 2021 IDEX event.Ā GTECH was tasked with creating trackable QR codes which takes users to the respective digital brochures for more information.

The International Defence Exhibition & Conference, or IDEX, is the largest defence exhibition and conference in the Middle East and takes place in Abu Dhabi, United Arab Emirates.

Each digital brochure had a unique trackable link that was used to generate the QR codes. These QR stickers were placed on products and product stands during the IDEX exhibition. Using bit.ly GTECH was able to provide a report on the number of clicks, geographic location, device type and top performing content.

GTECH

Recent Posts

What Is Digital Marketing, How It Works, and How To Become an Expert Digital Marketer [Top Required Skills]

Everything around us, education and entertainment is changing to digital from analog. So does marketing.…

6 hours ago

Advantages And Disadvantages of Using Angular Web Framework

Every developer is fond of using the Angular web framework as part of JavaScript. After…

1 day ago

16 Proven Keyword Research Techniques For SEO Success

No SEO strategy is successful without effective keyword research. These terms are what users search…

1 day ago

Do These 10 Easy Tricks And Enhance Your Website’s User Experience [UX]

A mere website cannot fulfill the requisites of potential customers and you need to provide…

2 days ago

Why And How To Optimize Your Website For Search Engines [2025 Simple Guide]

You always search on Google whenever you want something to buy or experience, isn't it?…

2 days ago

14 International SEO Strategies To Expand Your Global Reach

Most brands want to expand their business activities globally to get more customers and reach.…

3 days ago