GTECH was responsible for the website design, development and WordPress integration for Dubai International Motor Show, now rebranded as #NOFILTERDXB.
The event, in partnership with Dubai Tourism, is the largest motoring exhibition in the Middle East and North Africa and has brought together thousands of global manufacturers, industry specialists and car enthusiasts. The 2021 #NOFILTERDXB event took place at Dubai Harbour.
As part of our design strategy, we aimed to simplify content management and future updates for the client. We accomplished this by developing the website using WordPress CMS, where content could easily be updated through the use of WYSIWYG editors and visual drag-and-drop components.
In terms of front-end development, Bootstrap was used as the CSS framework for responsive, mobile-first websites. It contains HTML, CSS and JavaScript-based design templates for typography, forms, buttons, navigation, and other interface components. Bootstrap also comes with several JavaScript components in the form of jQuery plugins.
For the site’s design elements we wanted to be true to their established brand and logo, so we carried the brand colors and typography throughout the new page designs.
GTECH delivered a mobile-first website that was compatible across all devices and platforms, which was integrated with WordPress CMS system to manage all website content with minimal effort.
The practice of improving search engine visibility online is not a new normal for businesses.…
DeepSeek R1, China’s newest AI reasoning model has been making headlines in the tech industry,…
Upon hearing the term blockchain, most would immediately associate it with cryptocurrency. Well, it's sort…
Blockchain can be called a growing list of records used in cryptography. Each of these…
No digital marketing campaign isn’t complete without on-page SEO and that’s a fact. In today’s…
Whether you are saving money or planning a financial investment, there are a lot of…